ustainability Story · Brand x Purpose

What if one small act could shift an entire system?

In this intimate film for Allbirds, we meet Sana Javeri Kadri — founder of Diaspora Co. — whose work is revolutionizing the global spice trade. With a focus on sustainability, equity, and transparency, she’s building a supply chain rooted in Indian agriculture and led by farmer-first ethics.

Shot with quiet power and authenticity, the piece connects food, purpose, and planet — reflecting the values at the heart of Allbirds' ongoing sustainability storytelling.

Directed By - Ali Balsania